E COMMERCE MARKETING STRATEGIES
E commerce marketing is the act of driving awareness and action toward a business that sells its product or service electronically (Digital marketing) . E commerce marketers can use social media, digital content, search engines, and email campaigns to attract visitors and facilitate purchases online. An e commerce marketing strategy is the tactics you plan to use to promote your online store and get more sales. The strategy is a long-term idea of where your e commerce business is going. It's based on your knowledge of the market, trends, consumer research, brand values, and product. The standard definition of E-commerce is a commercial transaction which is happened over the internet. Online stores like Amazon, Flip-kart, Shopify, Myntra, Ebay, Quikr, Olx are examples of E-commerce websites. By 2020, global retail e-commerce can reach up to $27 Trillion. E commerce Marketing Channels, Tactics & Tools to Consider Pay-Per-Click advertising (PPC). Search engine ...

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